Wait. It just occured to me that the whole reason the merchant company was getting as much money as they were was because of his ice.
He's in the North now.
According to his last conversation with the kids, they should all be in the North with him (did none of those kids have parents?) even if we've only seen the blonde so far.
How is the merchant company supposed to get it's feet back under them with nobody to make the ice? It sounded like they were still working on that when he left