i can only see this as that the mc is basically unaware that he's being manipulated and his "soul-healing words" are the, what you would call, the whisper of the devil. the POV of his customers are right, only that it's the demon god's plan and mc is unconsciously enacting everything. am i making sense? i just drank coffee and i think i'm awake and can't explain things well without overexplaining lmao