Itagaki sez: "I went to go help Akanko Onsen, which I used to visit, in their dire straits and NHK exposed me. A wonderful turn of events."
Context: Itagaki put on some sort of art exhibition in his home town, starting on the 13th, in an effort to alleviate the financial stresses of the Akanko Onsen (as he used to frequent the place when he lived in Hokkaidou) after the obvious downturn in visitors due to The Great Troubles. I'm assuming from context that NHK ran a story about it and thus promoted the cause.
Incidentally, this strongly justifies at least some of the recent hiatuses.