In the late 80's (or early 90's, I can't remember) Pepsi Cola ran a Pepsi Points program where you could exchange the points on bottle caps and cans for prizes, much like Marlboro points. One commercial had some kid landing an AV-8B Harrier in the school parking lot, insinuating that he purchased it with Pepsi Points. I think there was even a lawsuit about it by a guy who collected a lot of points just and claimed they were screwing him out of the aircraft. Truly the harbinger of today's moron society.
