It reminds me of one quite well known site back in 2005-ish which showing ghost photos or just simply ectoplasm photo. Most of us believed the ghost in the photos were real, but after one of my friend just blurted out: "that just a photo of cigarette smoke!" The hype gradually went down and site was taken down not too long after.
Yeah, you can't make a logic of supernatural thing i guess. Like that's the charm of it. But, sometimes making sense of supernatural thing is the best thing to do.
It reminds me of a couple of supernatural hoax photos that came up at the same years, people weaponized it for religious fearmongering. The two photos that i still clearly remember were:
1. A photo of a very ugly man with cone head. The story went that man cursed for rebelling against his parent. Years later after i joined Biology department in university, i realized that stupid photo is just the face of manta ray skeletons.
2. A disturbing photo of woman-dog chimera with hunched body. They story went similar to the first one. She rebelled against her mother and desecrated holy scripture. She was cursed to be a dog as her punishment. Turned out it just a photo of deformed Saluki or Borzoi dog. Those dog breed kinda creepy to me tho, like their face kinda has human like feature.
Moral of the story is you can believe about ghost photo and the existence of a ghost but take it with a grain of salt. I believe ghost exist, but i also belive they are ton of scumbags out there who use the supernatural for their own pocket money.