Lemme break it down for some of yall confused
Him: oh wow is that X shampoo, it was popular
how she hears it: oh woooow using X shampoo like the popular kids lol you?
Her: incredibly embarrassed and gives a weird look
how he sees it: oh shit that look she gave me means i creeped her out, shit time to be careful about what i say
how she starts thinking: oh shit hes talking to me differently now, is it because of the weird look i gave him, did it come across as bitchy. oh now he hates me
KIDS AMIRITE