Not to be that guy, but I would expect a big, honest and very personal post about going against the number one policy after years of openly dismissing ads to the point of April Fools' becoming a way to make fun of the very idea.
Instead of a matter-of-fact announcement like it's another Tuesday.
Sure, I probably don't mind, but still... This needs to be delivered to the readers in a very careful manner, especially when you're choosing this over donations.
I also echo the sober idea that any direct ads for such a site are a bad idea.
This reminds me of back when there was a security issue which resulted in the whole site UI being remade with little discussion on the matter (we literally didn't have comments for years).
Guess we're reaching later stages of product lifecycle huh... It was a great run of enthusiasm I guess.
Money-making time now.
Still, on the other hand I understand needing the funds, not like the servers pay for themselves.
Maybe it's really a non-issue. I'd choose ads over there being no MD in a heartbeat.
My main issue is with the delivery I guess.
Cheers.