So many butts on fire here. This fact only makes this manga worth giving a chance. Also, the fact that the prince is an "ugly bastard" and behaves accordingly is actually intentional and there is a good reason or two for it, it just demands more than 2 brain cells to understand why (and there were some good comments addressing that), otherwise it will work as a "50 shades of grey" type of brainrot which is already abundant all over the web, so people offended by it can go read their shoujo/josei crap elsewhere.