Given that the price of the books in tokens is identical to their USD RRP on other stores, rather than some arcane gacha style multiplier designed to obfuscate price per waifu, I'm not sure how much heavy lifting this psychological trick is doing.
Also TIL the Japanese yen is a gacha style marketing tactic.
Fair enough if the price is the same, I have no intention of using JNC so I didn't look much into book pricing, only the conversion between USD and their currency. That doesn't change the fact that it
is a very commonly used tactic, and just feels scummy when people do it as a result, whether their intentions are good or bad.
And if you read my comments, I quite clearly drew a distinction between actual fiat currencies and virtual currencies. Pointing at a fiat currency that has a lower value than USD as if that's some sort of gotcha is just fucking moronic lmao - do you really think that Japanese people are going to be comparing values to USD, or do you think that maybe, perhaps, they might use JPY as their baseline for that kind of thing? You know, the currency that they use on a daily basis? I only used USD as an example because I assume it's what most people on here will be most familiar with, it's not even my currency.
However, you can actually use that to illustrate exactly what this tactic takes advantage of:
Let's say you are an American travelling to India. You exchange $100 for rupees. You then go to buy something worth 5000 rupees - you are not going to intuitively know what the equivalent value is in your own currency. That is the exact same thing that they (not necessarily JNC, but more nefarious actors) are taking advantage of.
Anyway, I won't be replying again. I see no point in continuing to use this thread to argue about very well established marketing concepts.