At first this seems super shallow, but after thinking about it, his character is being developed quite quickly. During the first chapter he didn't consider other people at all and just brute forced victory. Then on the next girl he asked for advice and followed it not even knowing if it would actually work or not. Now during this girl he not only continue to refer to others for help but is learning how making others helps him achieve his goals. I imagine the last development will be him learning the meaning of his urges.